How ‘Dogfooding’ Will Help Your Business Grow

How ‘Dogfooding’ Will Help Your Business Grow

In 2013, an investment banker was delivered a pizza by his former employee, Will Shu. Shu had not, in fact, had his career seriously derail at some point. Instead, in a years time, he was about to found Deliveroo, now the UK’s largest delivery service. Shu had actually been doing research about his potential customers…
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