7 Companies That Run the Best Omnichannel Campaigns [+ Bonus]

7 Companies That Run the Best Omnichannel Campaigns [+ Bonus]

Since we entered the 21st century, we’re all becoming more and more involved in the communication with the help of various devices. In the last 10 years mainly with Internet-connected ones. As technologies develop, they become more affordable year by year, which by now has led to the fact that almost everyone has at least…
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The Ultimate Guide to Keyword Research for Your Online Store

The Ultimate Guide to Keyword Research for Your Online Store

Starting a business, you face various tasks from planning organizational processes to developing marketing strategy to promote your brand. However, business owners often consider the first issue to be more important than the second one, while in fact, it’s the other way around. There are many companies selling low-quality products for high prices just because…
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Black Friday by the Numbers: The Statistics Behind the Biggest Shopping Day in the World

Black Friday by the Numbers: The Statistics Behind the Biggest Shopping Day in the World

Black Friday is just a few weeks away, with shoppers and retailers everywhere gearing up for the event. Many have a love/hate relationship with it. On one hand, it can drive some major sales for businesses and customers can get some great pre-Christmas bargains. Yet, its popularity and size causes challenges for businesses as well….
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Shopping Cart Abandonment | 6 Best Practices to Encourage Completion

Shopping Cart Abandonment | 6 Best Practices to Encourage Completion

If you run your own online store, you already know that a huge variety of elements play important roles in the success of any eCommerce venture. From design to content marketing, lead capture to promotional partnerships, there are tons of moving parts. Let’s say you’ve checked off all the most important boxes as you launch…
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Multichannel Selling 101 – Everything You Wanted to Know But Was Afraid to Ask

Multichannel Selling 101 – Everything You Wanted to Know But Was Afraid to Ask

‘Multi’ usually means great things are on their way: Multipack, multibuy, multi-million-pound jackpot and multichannel selling. Multichannel selling is a great way for businesses to bring in extra traffic, customers and orders but for those on the edge of their multichannel revolution, the idea can be a tiny bit scary. We’re here to give you…
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5 Retail Marketing Ideas Guaranteed to Boost Business