AppInstitute Case Studies

Sea King Fish Bar

Sea King Fish Bar needed a mobile app to launch its delivery service. The owner, Kulbir Singh, began looking into third-party aggregators apps.

However, he soon realised that fees of up to 30% were unjustifiable and that he needed to find a new solution.

Kulbir was immediately drawn to our app builder because the platform would give him full control over branding and ordering.

He took advantage of AppInstitute’s hire a pro service and had the restaurant app released on the Google Play and iTunes App Store in 48 hours.

The app has proved to be an excellent way for the company to streamline its delivery. It has seen the following results:

• The restaurant now receives around 25% of all orders through the app.
• By offering delivery through its app, Sea King Fish Bar saves hundreds of pounds each week compared to if it used an aggregator app.

“Initially we planned to use Just Eat to offer delivery, but the fees were too high and we thought we’d get better long-term value by building our own product. AppInstitute were great as they were able to get the app up and running in just a few days. The app is easy to use, and many customers prefer the convenience of ordering on their phones.”

Halsey’s Deli and Eatery

Halsey’s wanted to introduce a takeaway service to increase its reach and bring in more orders.

The restaurant needed a restaurant app builder that would give them control over service and how the brand was portrayed. This meant that aggregator apps were unsuitable.

The owner decided to use AppInstitute after seeing its powerful takeaway functionality.

Our user-friendly interface allowed Halsey’s to create and publish the restaurant app using AppInstitute in just a few days.

Since its release, the mobile app has been critical to Halsey’s business:

• The app was downloaded 400 times in just six weeks.
• Halsey’s now receives around 40% of orders through the app.
• It saw a steady increase in repeat business through the app.
• Halsey’s keep 100% of profits, which would not be the case if they used a third-party aggregator.

“It took less than two days to scope, design and create the initial web app and then a couple of days to go live. We were supported throughout by the AppInstitute team, although we needed little assistance because the build process was pleasingly straightforward. We now receive about 40% of food and drink orders via the app, and we are seeing excellent levels of footfall and a steady increase in repeat business.”

– Owner, Halsey’s Deli

Raglan Road Bar

Raglan Road Bar needed a way to generate revenue while the Covid-19 pandemic threatened the hospitality industry.

The bar initially accepted orders by phone or aggregator apps, but soon found the manual payments and commission fees overwhelming.

After researching several options, the owner of Raglan Road Bar decided that AppInstitute was the best solution for its needs.

This was because of our app builder’s user-friendliness, templates, loyalty program and contactless ordering services – to name just a few.

Between 4 July and 13 July 2020, this resulted in the following successes:

• The app was downloaded 540 times in the first ten days it was available.
• The app brought in £10k in revenue, at an average of £1k a day.
• The first ten days saw the app process 798 transactions, with an average value of £12.53.

“Operating a bar during the pandemic is unlike anything we’ve done before. We don’t typically provide takeaway or table service, but these two options are now necessary to survive. Thankfully for us, AppInstitute makes it really easy for us to offer both these services to our customers.

-Ged Dowling, owner of Raglan Road Bar