19 Valentine’s Day Marketing Ideas for Small Businesses

19 Valentine’s Day Marketing Ideas for Small Businesses

Your eyes are not deceiving you; even though you are probably still busy wrapping up your Christmas marketing post-mortem, you should already be finalising and implementing your Valentine’s Day marketing. And while there is seldom a shortage of naysayers complaining as we approach Valentine’s Day, the event is still valuable to businesses of all sizes….
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5 Marketing Ideas for Retailers Guaranteed to Boost Business

5 Marketing Ideas for Retailers Guaranteed to Boost Business

As a bricks-and-mortar retailer, you might want to rely on the old maxim: ‘build it, and they will come’. Well, you’re welcome to limit your reach to new customers and your hold over existing ones if you like- although we don’t see why you would! For the rest of us, we can seek to build…
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Case Study: LETS GOLF Indoor Golf Centre

Case Study: LETS GOLF Indoor Golf Centre

We love to see passionate, dedicated entrepreneurs using our app builder to grow their businesses. That’s exactly why we decided that we had to speak to Toby Harris – founder of LETS GOLF – a former customer from Appsme. We spoke to Toby about his transition from Appsme to AppInstitute and how creating his own app…
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5 Cheap and Effective Takeaway Marketing Strategies

5 Cheap and Effective Takeaway Marketing Strategies

Most takeaways limit themselves to basic marketing techniques: big bright signs in the shop front, and maybe the occasional direct marketing campaign. But there are so many more marketing techniques that you could take advantage of! So if you run a takeaway, and you need help thinking of some fresh marketing tips, you’re in the…
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3 Reasons All Small Businesses Need to Be Blogging in the Modern Marketplace

3 Reasons All Small Businesses Need to Be Blogging in the Modern Marketplace

For most small businesses, the need to attract and retain customers is being hindered by one simple fact: they don’t blog. Blogging in the modern marketplace is a fundamental requirement for success, and if your business or brand isn’t administering a blog, you are selling yourself and your business short. Market statistics on blogging suggest…
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Case Study: Leicestershire MS Centre

Case Study: Leicestershire MS Centre

It’s always rewarding for us to see charities and nonprofits using our app builder for a good cause. Charity apps are a great way to raise awareness, keep in contact with supporters and those that benefit from your work. That’s why wanted to do a case study on Leicestershire MS Therapy Centre – one of…
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