Although hashtags were first used on Twitter, Instagram brought them to the limelight. Instagram hashtags are essential, especially if you want to broaden your reach and interact with more people in your target demographic. Since its introduction to the media space in 2007, it has become an effective marketing instrument. Many have shifted from the…
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When it comes to social media, Instagram has undeniably cemented itself as the ‘one to watch’ over the past few years. In a market so saturated with various platforms, trends, features and filters, it has continuously managed to reinvent itself to meet the demands of its audiences and to embrace each new trend head on….
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With over 800 million users, 500 million of which use the social media platform on a daily basis, it’s no surprise that an increasing number of businesses are turning towards Instagram to target a whole new audience of potential customers. As an incredibly fast-growing platform, Facebook saw the perfect opportunity to invest early and decided…
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