What Restaurants Need To Learn About Customer Delight: A Guide You Can Rely On

What Restaurants Need To Learn About Customer Delight: A Guide You Can Rely On

One of the best ways to retain your customers and delight them is to consistently go above and beyond customer expectations. Restaurants rely on brand loyalty and customer delight to stay ahead of their competitors. Customer delight is an extension of providing a great experience and can help you build your brand and make lifelong…
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Optimising Your Restaurant’s Website for “Near Me” Searches

Optimising Your Restaurant’s Website for “Near Me” Searches

In the UK alone, the term “restaurant near me” is searched approximately 38,000 times. In addition to this, variations of this term, such as “Indian restaurant near me” and “Italian restaurant near me” have over 150,000 monthly searches between them. The vast majority of people making these searches are doing so to find a local…
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Facebook Marketing for Restaurants: 10 Effective Strategies

Facebook Marketing for Restaurants: 10 Effective Strategies

Facebook marketing for restaurants is continually evolving. While it was once a great way to reach a new audience by sharing posts, images and updates, changes to the site’s algorithm mean that organic reach — the number of people businesses can reach without paying — has dropped significantly. The good news is there are still…
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7 Restaurant App Examples: See Why Diners Love Them

7 Restaurant App Examples: See Why Diners Love Them

Over the past few years, restaurants have grown wise to the power of apps. This is unsurprising considering the features they provide. With an app, restaurants can offer takeaway, delivery, dine-in, rewards schemes, and more. In 2020, dine-in mobile ordering has been especially important due to the need for contactless service in order to stay…
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What is an Online Food Ordering System?

What is an Online Food Ordering System?

Restaurants and takeaways benefit hugely from allowing customers to order food online. Web-based ordering creates more sales opportunities while making existing delivery or takeout processes more accessible. It’s also a great way to set up contactless table service at your restaurant. To get started, restaurants need to set up an online food ordering system. What…
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5 Best Restaurant Facebook Pages & How to Use Facebook at Your Restaurant

5 Best Restaurant Facebook Pages & How to Use Facebook at Your Restaurant

Facebook pages have become much more than just a place to share information about your restaurant and gain followers. They are now more like mini-websites that include all the information that potential customers need to know about your restaurant. This makes them an essential part of any restaurant’s social media marketing strategy. Depending on how…
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Food Cost Calculator: Transform Your Restaurant Profits with our Food Cost Formula

Food Cost Calculator: Transform Your Restaurant Profits with our Food Cost Formula

Using a food cost calculator is an easy way to understand how much your restaurant spends on food. This is important because restaurants typically have razor-thin profit margins, and not having a handle on your food costs can eat into this already slim percentage. It is easy to create dishes and price them to allow…
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Restaurant PR: Nine Tips for your Restaurant’s Public Relations Campaign

Restaurant PR: Nine Tips for your Restaurant’s Public Relations Campaign

An effective restaurant PR strategy can be a lot of help in raising awareness of your business in a way that connects with your customers. It takes in aspects of social media, outreach, and building your restaurant’s brand. While it can be expensive to hire a specialized team to look after your restaurant’s public relations…
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21 Restaurant Mission and Vision Statements for 2020

21 Restaurant Mission and Vision Statements for 2020

On the surface, restaurant mission and vision statements are just a sentence or two about why a business exists. They can seem insignificant compared to the daily grind of attracting customers, serving great food, and growing your restaurant. However, these statements are important. Defining your restaurant’s mission, vision, and beliefs will help guide strategic decisions…
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How Restaurants Can Succeed in the World of Social Distancing

How Restaurants Can Succeed in the World of Social Distancing

Restaurants around the world are opening their doors to customers for the first time since lockdown began in March. While this was welcome news, it is certainly not back to business as usual. Restaurants are operating in a vastly different environment to the one they were in before lockdown. Those that successfully navigate the next…
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