If you run a restaurant or takeaway, you’ve probably had this moment. A customer says:“Do you have an app I can order from?” You hesitate. Maybe you point them to a delivery marketplace. Maybe you say the website works fine. But the reality is simple. Customers like ordering from apps. They open them faster, reorder…
Read More
To manage a busy and competitive restaurant, having the correct instruments is necessary for smooth service and content customers. A restaurant needs to have a reliable point-of-sale system as a top priority. There’s more to a restaurant POS system than only handling payments. It is at the center of operations, controlling orders, inventory, how staff…
Read More
Start here: what are you actually trying to solve? Before comparing tools, it helps to be clear on the outcome you want. Most businesses don’t actually need “loyalty software” in isolation. They need one of three things: More repeat customers Higher customer lifetime value A reason for customers to return more often Loyalty tools are…
Read More
A good restaurant social media marketing strategy can help bring customers to your venue. This is because social media is an important tool people use to make purchasing decisions. This is especially true when it comes to choosing where to eat—people love sharing and searching for photos of food. In fact, according to TouchBistro, 41%…
Read More
In our recent article Restaurant Marketing Ideas: The Top 31 Ideas to Grow Your Restaurant in 2021 we covered various digital marketing strategies to promote your restaurant. This article is a deeper dive into the specifics of restaurant Instagram marketing. Instagram is the perfect platform for restaurants to gain exposure. It is well known for…
Read More
Before we get into the content of this article, it must be noted that not all of the restaurant entertainment ideas will work for every establishment. That is because each restaurant has a different audience… People frequenting Spur Steak Ranch will value different things to those making bookings at 5-star Melton’s Restaurant in the UK….
Read More
Your restaurant menu design is important for several reasons. First is that people use your menu when deciding where to eat. Once they’re interested in your restaurant, they search online to find out more about your food. People may also want to order directly from the online menu. To offer this service, you’ll need an…
Read More
Restaurant Facebook pages have become much more than just a place to share information about your business and gain social media followers. They are now more like mini-websites that include all the information potential customers need to know about your restaurant. Depending on how exactly you optimize your Facebook page, you can use the social…
Read More
Designing a website for your restaurant is tricky. But the best restaurant websites generally have some common features. They have high-quality photos and other media. They are also easy to navigate, with menus and important links clearly accessible from all parts of the website. Importantly, they are as easy to view on mobiles as they…
Read More
The food and drink industry is highly competitive. Great restaurant marketing ideas can help you stand out. The first step to successfully market a restaurant is to create an in-depth marketing plan (you can see our guide here). This will help you define your brand and ensure you know what your restaurant marketing efforts need…
Read More