What are trending hashtags on Instagram in 2023

What are trending hashtags on Instagram in 2023

How to Use Trending Hashtags for Better Marketing on Instagram It takes a genius to invent the hashtag as a perfect means to categorise content in social media. It takes a super-patient person to use this blessing to the full because searching good hashtags for Instagram posts is a lot of work. Another way to…
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5 simple but effective ways you can make life easier for your customer service staff The App Economy Slowed Down In 2022 – Here’s What Lies Ahead

The App Economy Slowed Down In 2022 – Here’s What Lies Ahead

Ever since mobile apps were first introduced, the market for them has grown and blossomed year after year. That all changed in 2022, when people spent less on mobile software than they had over the previous 12 months. The contraction of the app economy set alarm bells ringing, but is it all doom and gloom,…
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Visual marketing: How the imagery you use can help you make more sales

Visual marketing: How the imagery you use can help you make more sales

By integrating the right imagery into your business’s web design, you can convey important information and elicit emotions that nudge your visitors toward converting. The result? More sales, and a bigger bottom line. In this article, we’ll discuss actionable tips you can start using right away to turn your website into a sales machine through…
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5 expert tips for writing excellent website copy that will win you more customers 6 ways to supercharge your website’s calls to action and channel more people into your sales funnel

6 ways to supercharge your website’s calls to action and channel more people into your sales funnel

Many components of your web design contribute to the overall user experience and push prospects through your sales funnel, but few are quite as important as your calls to action. A call to action is an instruction — often placed on a button — that nudges users to take an action you desire. For example,…
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Some Ideas for Your Next App

Some Ideas for Your Next App

The thing about apps is that they help solve some problems. When a problem arises developers and programmers are looking for the most practical way to solve it which is why apps are built. Whether they’re social media apps or entertainment ones, apps are amazing ways to solve all sorts of problems. Another example of…
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6 simple but effective ways you can build stronger connections with your customers

6 simple but effective ways you can build stronger connections with your customers

It’s one thing to get a customer to buy from you one time, but another challenge altogether to keep them as a recurring client. By fostering stronger connections with your clients, you can encourage them to remain loyal to you even in the face of strong competition. Today’s consumers are bombarded with ads, marketing communications,…
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5 effective ways you can remove friction from your customer experience

5 effective ways you can remove friction from your customer experience

In marketing as in physics, friction impedes motion and slows things down. So, when it comes to optimizing your customer’s journey, friction is the last thing you want to create. Anything that makes it more difficult for your customers to smoothly move through the process toward converting can be considered friction and, the more friction…
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5 fail-safe ways to come up with new content ideas for your business’s website

5 fail-safe ways to come up with new content ideas for your business’s website

If you’ve spent any time in the marketing world, you’ve probably heard the common refrain that “content is king” more than a few times. The truth is, it’s oft-repeated because it’s true. Content marketing is a powerful tool to have in your arsenal because it’s effective in multiple ways For instance, it contributes to SEO…
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