Email Automation: The Future of Email Marketing Restaurant Email Marketing: Ideas and Examples to Supercharge Your Newsletter

Restaurant Email Marketing: Ideas and Examples to Supercharge Your Newsletter

Did you know that 138% more money is made from customers who buy your products via an email offer than by customers who don’t get your emails? Or that email is the biggest driver of customer retention (even more effective than social media)? Our guide to extremely effective email marketing tips for restaurants will help…
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How Small Businesses Can Boost ROI through Email Automation

How Small Businesses Can Boost ROI through Email Automation

Marketers today understand the importance of using email as a predominant marketing tool. After all, with 3.7 billion active email users across the globe, leveraging email marketing is one of the best ways of fulfilling their top priorities of driving conversions and generating leads. In fact, email marketing when combined with email automation can work…
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How to Write Onboarding Emails that Turn Customers into Brand Evangelists

How to Write Onboarding Emails that Turn Customers into Brand Evangelists

Your well-thought-out lead magnets worked and people started signing up to your page. And, yes, this is a big step, but what follows is even more important. The next step, converting the trial users into long-term customers is the hardest battle of all. And the weapon that’s going to win you that battle is an…
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Why You Should Make Your Own Email Templates (And How to Get Started)

Why You Should Make Your Own Email Templates (And How to Get Started)

Email Templates are all the rage in the email marketing space. Who’s got the hottest templates of them all? Bloggers and marketers have built their email lists on the promise of business changing email templates. They would promote them with titles such as “How one template made me $500,000 in Revenue in 3 months”. This…
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5 Email Marketing Mistakes You Might Be Making Email Marketing: The Definitive Guide To Mastering The Email

Email Marketing: The Definitive Guide To Mastering The Email

What is email marketing? Think how far the internet has come since the advent of email. It’s easy to forget it was once the prime communication method (remember chain emails?). Now we are in an era of microblogging (Twitter, Facebook, Tumblr, etc.) and instant messaging (SnapChat, WhatsApp, etc). It’s very easy to look at email…
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Guest Post: How to Email Your Way to App Success

Guest Post: How to Email Your Way to App Success

To make an app successful there are various disciplines to master: the general art of marketing, for example, consisting of ASO, PR and paid advertising. But today I’m here to discuss the importance of an almost ancient tradition known as email marketing. Some people believe this marketing form disappeared slightly after the Cretaceous period (made…
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The Basics of Successful Email Marketing

The Basics of Successful Email Marketing

In a time when mobile apps make it possible for businesses to reach customers directly and instantly, email marketing might just seem a little quaint. Maybe it is, but that doesn’t make it irrelevant. In some ways, a well crafted email campaign offers businesses a chance to connect with their subscribers in ways that can’t…
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Four Proven Methods to Convert Email Subscribers to Customers

Four Proven Methods to Convert Email Subscribers to Customers

Conventional wisdom has been writing off email marketing for the last few years, but there’s a reason it sticks around. It works. More than any other form of digital marketing, an email is more likely to be noticed and read simply because it’s something its recipients have asked you to send them. It makes sense that…
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