Guest Post: How to Email Your Way to App Success

Guest Post: How to Email Your Way to App Success

To make an app successful there are various disciplines to master: the general art of marketing, for example, consisting of ASO, PR and paid advertising. But today I’m here to discuss the importance of an almost ancient tradition known as email marketing. Some people believe this marketing form disappeared slightly after the Cretaceous period (made…
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31 Seasonal Marketing Ideas 22 Restaurant Marketing Tips from the Experts

22 Restaurant Marketing Tips from the Experts

We talk a lot here about marketing ideas for all kinds of businesses. Since many of our customers are restaurateurs, we’ll often focus on that industry specifically. We don’t claim to be experts on hospitality, but we know digital marketing. Still, when we’re researching pieces to post here, we like to check in with people…
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How to Get an App Published on the App Store and Google Play Hassle-Free

How to Get an App Published on the App Store and Google Play Hassle-Free

So you’ve finally finished your App and are ready to let it loose into the App Stores, and with 2,000,000+ apps on the Apple App Store and 2,200,000+ on Google Play – getting your App amongst that list can’t be that hard, right? Not always. Apple and Google’s App Stores have guidelines that need to…
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SEO 101: 15 Effective SEO Strategies for Small Businesses Infographic: 3 Simple Money Making App Features Your Business Needs

Infographic: 3 Simple Money Making App Features Your Business Needs

It’s certainly no secret that mobile marketing is the future for businesses, from small to large and anywhere in between. All signs point towards opting for a ‘mobile-first’ approach to marketing, with Google going as far as to introduce a mobile-first index for search results. So what can you do to stay on top in…
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5 Marketing Trends for Small Businesses in 2017 How to Make Engaging App Screenshots for your Business App

How to Make Engaging App Screenshots for your Business App

If a picture is worth a thousand words, then an App screenshot is worth a thousand downloads. In fact, even more than a thousand. In this guide, we look at some of the best examples of App Promotion and share the best strategies on how to create engaging screenshots that will increase your downloads by…
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5 Best Landing Page Builders to Market Your App

5 Best Landing Page Builders to Market Your App

We’ve all been there: you’ve had a great idea for a side project and have built it out into a killer app. But you really need to put together a website before you can start marketing it effectively. App store descriptions don’t exactly give you much space to highlight the most interesting aspects of what…
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Essential Mobile App Marketing Guide for Small Businesses

Essential Mobile App Marketing Guide for Small Businesses

One of the best benefits of having a mobile app for your small business is that it is almost like having an open-line to each of your customers; a means for you and your customers to communicate directly with each other. And part of this communication should, naturally, be in the form of marketing, except…
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