Golf Course Marketing: Ideas to Bring Your Marketing Up to Par

Golf Course Marketing: Ideas to Bring Your Marketing Up to Par

When it comes to running a golf club the bottom line is to attract as many members as possible. But how exactly do you do that? Well, while every golf course has its own strengths and weaknesses a good starting point is to look at those people coming through your doors. Who visits you? There…
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31 Facebook Marketing Tools to Supercharge Your Campaigns

31 Facebook Marketing Tools to Supercharge Your Campaigns

Every savvy marketer is armed with a treasure trove of spreadsheets, content plans, and other tools to streamline workflows. But even the savviest marketers need a little help. Measure, analyse, convert We all operate in a data-driven world. The trick is to harness that data in a smart and targeted way to optimise our marketing…
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The Definitive Guide to Mastering the Art and Science of Email Marketing

The Definitive Guide to Mastering the Art and Science of Email Marketing

What is email marketing? Think how far the internet has come since the advent of email. It’s easy to forget it was once the prime communication method (remember chain emails?). Now we are in an era of microblogging (Twitter, Facebook, Tumblr, etc.) and instant messaging (SnapChat, WhatsApp, etc). It’s very easy to look at email…
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Gym Marketing Ideas: Marketing Your Gym in the Digital Age

Gym Marketing Ideas: Marketing Your Gym in the Digital Age

When it comes to anything important in life it is crucial to have an end game in sight. The same applies to gym marketing. What are you hoping to achieve by marketing your gym? Do you want to increase members? Raise brand awareness? Retain existing customers for the long term? Sit down with a pen…
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How to Make Appointment Scheduling a Breeze in Your Mobile App

How to Make Appointment Scheduling a Breeze in Your Mobile App

Any business that allows customers to make appointments knows that there is very little to get excited about when it comes to managing appointments. And if your business has already launched its own mobile app, but it doesn’t include a simple booking feature, well you’re not giving your customers any reason to love your app….
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How to Run a Mobile-Focused Multichannel Geomarketing Campaign

How to Run a Mobile-Focused Multichannel Geomarketing Campaign

Location matters – and geomarketing is a huge deal. Location-based marketing campaigns can take a number of forms. Maybe you’re using geo-fencing to promote your lunch special to potential customers within walking distance of your restaurant. You could also promote tomorrow’s live entertainment to guests staying at a certain hotel. You could even target customers…
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5 HUGE Benefits of Blogging for Business

5 HUGE Benefits of Blogging for Business

Most businesses are aware that blog posts are important, but blogging is often treated with an attitude of “I’ll get round to it one day.” The reality, however, is that you are literally putting off profit generation by not getting quality blog content out there. Here we present 5 ways creating a killer blog post…
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Top 8 Beauty Salon Marketing Tips How Much Should You Spend on Mobile Marketing?

How Much Should You Spend on Mobile Marketing?

How much should your business spend on mobile marketing? What percentage of your overall marketing budget should you allocate to mobile? Happily, there’s a simple formula everyone can use… Kidding – no, there isn’t. Your mobile spend can vary widely based on a huge number of factors, including your best-performing channels. Your website, social media…
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How to Optimise Your Business for Mobile

How to Optimise Your Business for Mobile

It is becoming increasingly difficult for business owners to ignore mobile, and that’s good. Ten years after the launch of the first iPhone, more than half the mobile phones currently in use are smartphones. And two years have passed since Google first announced that the number of searches taking place on a mobile device exceeds…
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