Creative Ways to Market Your Radio Station with Instagram

Creative Ways to Market Your Radio Station with Instagram

With over 500 million active daily users, 40 billion photos shared to date and 4.2 billion likes per day, Instagram has firmly established itself as one of the largest and fastest growing social media platforms on the market. As so many people are now using this platform on a daily basis, your radio station could…
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Retargeting Ads – A Beginner’s Guide

Retargeting Ads – A Beginner’s Guide

With millions of websites in operation, and thousands more being launched every day, it has become nearly impossible for smaller businesses to attract visitors without online advertising. You’re no longer competing only with similar businesses in your location, but globally too. And while even large brands were once sceptical about online advertising, Google’s AdWords and…
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Event Marketing: the Essential Guide to Marketing Your Event

Event Marketing: the Essential Guide to Marketing Your Event

Event marketing is a true art. There are so many different aspects you have to keep in play, it can be like spinning plates. But if you think strategically about your marketing process you can get some truly spectacular results. Leveraging your network One of the best ways to promote your event is by reaching…
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Do You Need Google+ for Your Business?

Do You Need Google+ for Your Business?

It may be news to some, but Google’s social media service is still alive and kicking. And for those who want more than likes and silly pictures, it can be a valuable business tool. So, what’s to like and do on the social side of Google+. Many people have a Google+ account. Perhaps as part…
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What Is Geo Conquesting, and How Can I Use It for My Business?

What Is Geo Conquesting, and How Can I Use It for My Business?

What on earth is geo conquesting? Yes, we hear you so hopefully this article will make this exciting geo-marketing practice a little clearer and showcase how it could be utilised to drive your business forward and pull in more customers. What is geo conquesting? This is a fairly new idea in the mobile advertising sphere…
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Should Your Business Be on Snapchat?

Should Your Business Be on Snapchat?

As Facebook becomes mired in controversy and Twitter stagnates, no matter how what the message length, Snapchat is rapidly becoming the social media poster child. With its smartphone-only image focus, it helps brands connect with a young audience and the essential millennial segment on their own terms. That might scare the pants off some marketers,…
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How to Raise Money to Start a Business – 4 Methods

How to Raise Money to Start a Business – 4 Methods

Most companies start life funded by their founders, perhaps with a modest startup loan from a bank. The tales of vast investment from angel investors or venture capital firms are a million miles away for most modest businesses getting off the ground. With more companies launching than ever before, there is also more competition for…
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How to Reduce Friction and Increase Mobile Sales Online Logo Makers: the Best Tools to Make Your Business Logo

Online Logo Makers: the Best Tools to Make Your Business Logo

Small businesses often don’t have the time to invest in design strategy meetings or the money to hire expensive design studios. Instead, they often know what they want but are not sure how to create a stand-out logo for their company. There is a wide range of tools that can help any business get started…
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How to Promote Your Band Online – Definitive Band Promotion Guide