There are more than 200 well-known social media platforms currently in operation, and even when you trim the list to only the most widely used, you’re still looking at 20+ platforms. So it is easy for small business owners to feel overwhelmed, and to give up on social media before even getting started. Don’t. While…
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There is hardly anyone in the world who wouldn’t like listening to music. When the stress of like takes its toll, people find solace in music. For musicians across the globe, cash flow mainly depends on gigs and concerts. Book them regularly and you are living large. The best mobile app is one that enables…
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The Salon and Spa is one industry that’s based on repeated business. Services like haircuts, massages, pedicure and manicure are considered as frequently required. This industry with quite a few identical competitors is extremely over saturated. Nowadays, a lot of beauty and hair salons have started giving their customers an online scheduling and booking solutions…
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With its rapidly updating feed, Twitter can be a great source of news and information for anyone, not just small business owners. But follow too many people and it becomes difficult to find the value in between the mundane. One of the best solutions for small business owners is to add the accounts that matter…
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Mobile is fast becoming one of the most important needs of all time, and there is no turning back. There was a misunderstanding among some small businesses that having a mobile app is strictly a practice for big companies with bigger budgets. However, look around today and you’ll notice many small and midsize businesses are already adopting…
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Okay, let me start with this, mobile apps are more than just a trend – they’re here to stay. By 2017, the app market will be astounding – take a deep breath – 77 billion dollar industry! Yep, that’s right. And guess what, it’s only going to get bigger. The paid-for app revenue forecasted for…
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Today is a special day for shutterbugs across the globe. August 19th, 2016 marks the first ‘World Photo Day’. All over social media, people are celebrating photography and sharing moments and memories that they’ve captured with a camera. Few pastimes have changed as much as photography has over the past few decades. Once a hobby…
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When it comes to local marketing, press releases remain an important aspect to get your company, product/service and brand recognised. Take, for example, the success of an independent coffee shop that was featured in a local paper for their extraordinary coffee shop app built with the help of the owner’s 14-year-old son. Such positive press helped the company…
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Digital marketing is a process where a company makes an effort to connect with customers in order to promote their products and services, with the help of electronic technology means that include email, social media websites, mobile marketing, online customer groups, webinars and video promotions. To learn more about these, check out our guide to…
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Email marketing is currently more popular than a ticket to Hamilton; and thanks to a variety of strategies, and the huge amount of data online business have access to, it is likely to stay that way for some time. In this article we will take a look at several of these strategies, along with how…
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