8 Barber Shop Marketing Ideas

8 Barber Shop Marketing Ideas

With barbershops experiencing a revival, it can be difficult to stand out from the crowd when the numbers are against you. So how do you gain the clientele you’re after? Think small at first; taking a map of your local area (Google maps is fine) draw a circle a five-mile radius around your shop. This…
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27 Christmas Marketing Ideas for Small Businesses

27 Christmas Marketing Ideas for Small Businesses

Regardless of what your preferred marketing channel is, we have put together a list of 27 Christmas marketing ideas you can use to add some sparkle to your holiday marketing and sales strategy. There is still enough time to implement many of these ahead of this Christmas, and for those that require a little more…
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Four Reasons Shoppers Will Download Your App

Four Reasons Shoppers Will Download Your App

Yes! You’ve finally done it: there’s a branded app with your name on it available for download on both the Apple and Google Play app stores. Breathe in this moment, inhale your effort and then exhale your success. Now, let’s go check out how many people are downloading this gem of commerce that you’ve released…
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When Push Comes to Shove: Push Notification Marketing

When Push Comes to Shove: Push Notification Marketing

Push notification marketing isn’t anything new, but it’s certainly come a long way. The first known push marketer appeared in 1879. Dr. Phineas Q. Snead would stand outside his office and literally shove passersby through the front door. Once inside, he’d treat the bruises he just created. This strategy worked for a time, until the…
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App Store Optimisation Guide

App Store Optimisation Guide

One of the fundamental differences between SEO and ASO has always been the timing of actions you perform on the relevant channel. SEO is concerned with bringing the traffic on to the web page/website whereas ASO is concerned with what said traffic does once it’s on. Both fall under marketing, however, so you have to…
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The Essential List of 35 App Promotion & Marketing Strategies

The Essential List of 35 App Promotion & Marketing Strategies

One of the biggest challenges faced when developing a mobile App is actually the part after you’ve created it. The Launch and Promotion Strategy is absolutely essential to ensuring your App is a success. So if you’re looking for ways to successfully launch and promote your newly built App or want to discover new strategies to…
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The Evolution of Your Website: How to Optimise It and Keep It Working For You

The Evolution of Your Website: How to Optimise It and Keep It Working For You

Websites used to be static things, sitting out on the internet waiting for some someone to find it. That’s no longer the case, though: the front and back-end design of a website has evolved way beyond that—not only is the content much more dynamic, but a website’s relevance (which determines search engine ranking) is, too. Maybe…
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