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How Gen AI is Redefining Lead Nurturing in the Real Estate Sector

How Gen AI is Redefining Lead Nurturing in the Real Estate Sector

Lead nurturing in real estate is a complex process. A typical agency receives hundreds of inquiries a week; some from first-time homebuyers, others from investors, renters, or brokers. These leads come in from multiple channels: property listing sites like 99acres and Zillow, direct calls, WhatsApp, SMS, social DMs, walk-ins, and email. Each touchpoint requires a…
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5 Ways Mobile Apps Are Revolutionizing Local Business Growth in 2025

5 Ways Mobile Apps Are Revolutionizing Local Business Growth in 2025

In 2025, mobile apps are no longer a luxury—they’re a necessity for local business growth. With over 7 billion smartphone users globally and digital consumption on the rise, customers expect quick, personalized, and seamless interactions with their favorite local brands. For small businesses, this represents an enormous opportunity. Platforms like AppInstitute have made it easier…
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How to Document Every Meeting Like a Smart Geek

How to Document Every Meeting Like a Smart Geek

Meetings are an important part of any business, but if we are being honest, you might agree with me that capturing everything in the meeting can be overwhelming. From ideas that are flying around to action items popping up, it is easy to lose track. However, if you want to level up your game and…
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6 Practical Tips to Generate Leads With Content Marketing

6 Practical Tips to Generate Leads With Content Marketing

Not getting the exact results that you expected from your marketing efforts? The truth is, successful marketers don’t just publish content, they follow a clear, goal-driven strategy. If your content isn’t converting, it’s not working hard enough for your business. In this guide, you’ll learn exactly how to generate leads through content marketing, even if…
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