Blog

Once you’ve finished designing your App’s appearance and have added content  you’re ready to Publish to the Google Play and Apple App Stores. When filling in information about your App there are a few things to consider to help with optimising your App to increase downloads, also know as App Store Optimisation. To help you do this we’ve…
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One of the greatest things about running a business in 2016 is that you can do just that from wherever you are (with a WiFi connection). Mobile Apps are making it easier to complete your day to day business tasks from pretty much anywhere, whether you’re commuting, at home on the sofa, in the garden, or…
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Paul Stevens, founder and owner of Help Locks, a value locksmith service operating across West Yorkshire, UK, used our online App Builder to develop an App that would help his business keep up with the fast-growing App market and allow him to stay competitive in his industry. In our interview with Paul, he told us…
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The 2016 Mobile Consumer Study by mobile marketing technology vendor Vibes, is jam-packed with new statistics that establish the importance of targeted mobile interactions and offers for consumers, specifically in customer engagement and loyalty programs. Mobile Offers & Text Alerts 77% of the smartphone users surveyed said mobile offers (such as surprise points or rewards, exclusive content and…
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Did you know that you can create a Call to Action button that directs people straight to your App’s Promotional Landing page? Your Landing Page includes the App Store links that will direct the user straight to the relevant App Store download pages, so they won’t have to search through tons of Apps to find yours! It…
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Jacoba Black, from John’s Home and Yard Service based in Billings, Montana, USA, discovered our platform after acknowledging their employer’s idea of getting an App for the business and took on the task themselves. Here’s what they had to say about their experience with AppInstitute… 1. Tell us a little bit about yourself.. How would…
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Building an App for your business couldn’t be simpler, or more cost effective. Our intuitive platform provides you with all the tools you need to build, submit and manage your App online, without the need for any coding or tech skills! Learn more about our App Builder platform with this Quick Start Guide and start…
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Jacqueline Smith, owner of Tiffany’s Balloons, used our App Builder platform to build a mobile App for her special event balloon decorators business. Discover what Jacqui had to say about using the platform and her overall experience with AppInstitute… 1. Tell us a little about yourself. How would you best describe your technical ability? I am…
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I’ve listed some of my top favourites when it comes to FREE graphic resources for marketing Apps. With a little Photoshop know-how, you can create beautiful mock-ups of your App to showcase to potential customers. By taking a screenshot of your App and placing it in one these free phone graphics below, use these tantalising…
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If you’re choosing to publish your App on just the one platform, either Apple App Store or Google Play Store, you need to consider which one is best for your App. Unless you’ve already done your research, it can be a difficult decision. There are various factors to consider when choosing between Apple iOS and Android…
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