App Store Review Checklist for 2025
Step-by-step App Store review checklist for 2025 covering Safety, Performance, Business, Design, and Legal to speed approvals and avoid rejections.
Marketing Strategy
App Store Optimization (ASO) in 2026
Most marketers still treat their company’s app as an afterthought. It sits quietly on the App Store, updated once in a while, mentioned in a footer link, and then forgotten. But smart brands have realised something powerful: a mobile app isn’t just a product. It’s a marketing channel that drives engagement, loyalty, and sales, without…
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Apple App Store Guidelines: What You Need to Know
Navigating Apple’s strict App Store guidelines is crucial for developers looking to ensure app approval and maximize monetization.
5 Ways to Help Your Agency Stand Out in a Crowded Market
As an agency, standing out in today’s market gets tougher by the day. With so many agencies offering similar services, how do you make sure yours gets noticed? The key is to differentiate your agency by honing in on what makes you unique, showcasing your expertise, and continually adapting to industry changes. In this article,…
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How to Run Effective Market Research on a Budget
Photo by olia danilevich from pexel.com Market research is crucial for any business, but it doesn’t have to break the bank. Gaining insights into your target audience, competitors, and industry trends can still be effective without a hefty price tag. In fact, running market research on a budget often encourages creativity and resourcefulness, making it…
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6 Tips for Boosting Your Conversions with Strategic Use of Website Imagery ( +Examples)
Source: depositphotos.com Besides being worth at least a thousand words, the right image on your website holds another, even more important value — lots of clicks and conversions. The visuals you choose for your website are more than just pretty illustrations and decorations. Their purpose is to capture visitors’ attention, show them your products in…
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The Role of Push Notifications in Mobile App Engagement
Mobile applications in the technologically advanced world are an unavoidable addition to everyone’s everyday life, providing people with simplicity and joy of services on one hand. Since numerous apps are in the market, it becomes tough for the app developers or the marketing department to attract the users’ attention. Push notifications effectively increase users’ activity…
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6 Effective Types of Content Your Website Needs in 2024 (+Examples)
Source: depositphotos.com 2024 is just a continuation of the digital war between hundreds of millions of websites battling for attention. With weapons like bold CTAs, catchy headlines, and flashy visuals, they’re fearlessly competing to outperform one another. But there’s one secret ingredient that they continue to ignore: blog content. Research has shown that sites that…
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6 Ways to Elevate Your Product Pages with Effective CTA Buttons (+ Examples)
Source: depositphotos.com The power of the modern call-to-action (CTA) and effective CTA buttons is undeniable. When it’s strategically placed, a relevant CTA has the potential to increase your brand’s revenue up to 83%. That’s solid proof that an eye-catching CTA can transform your visitors from “just browsing” to “shut up and take our money” in…
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5 Tips for Creating Customer-Centric Landing Pages (+Great Examples)
Source: depositphotos.com Brands have been designing all kinds of landing pages as a digital marketing tactic for a while now. However, only a few realize that the strategy is only effective when done with their ideal customer in mind. Research proves that landing pages that address buyers’ fears perform 80% better than those that don’t….
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