Increase your App downloads by ensuring you promote it on the homepage of your website. You can do this with a simple banner that links to your App’s download page. We’ve curated 16 examples of how other brands are using their homepage to effectively promote their App. 1. Subway Subcard App Subway use an image of their…
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Digital marketing is a process where a company makes an effort to connect with customers in order to promote their products and services, with the help of electronic technology means that include email, social media websites, mobile marketing, online customer groups, webinars and video promotions. To learn more about these, check out our guide to…
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Email marketing is currently more popular than a ticket to Hamilton; and thanks to a variety of strategies, and the huge amount of data online business have access to, it is likely to stay that way for some time. In this article we will take a look at several of these strategies, along with how…
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Are you looking for ways to get more exposure for your small business online? If so, you have come to the right place. Depending on your type of business, you will find plenty of ways to get more traffic, leads, and sales in this essential list of digital marketing ideas for small businesses. We’ve broken…
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Some App developers are afraid of DIY App builders as they are often under the impression that they can’t make money from them. This is not the case. It all comes down to the originality of the App. If you make an App that has tons of similar version already in the App stores, no…
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There is no denying that there has been a huge shift in the way we communicate online, particularly on social media. We are now sharing our message using visual social media. Adding an image to your social media posts helps tell your brand story and increase the engagement from your fans. Here are some stats: Articles…
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For any business, whether it is online, brick-and-mortar small business or any kind of business it’s mandatory to stay in touch with your customers and prospects. Almost everyone across the globe has an email address and building an email list is one of the most economical and cheapest solutions for doing that. Businesses should not understate…
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With a strong social media presence, comes great responsibility. And tons of creativity. Having a social media presence is great, but sometimes it’s not enough. You need to grab and keep ahold of the attention of your community, and the most effective way to do this is to make your social media marketing stand out. Content…
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A little unsure whether you need push notifications as part of your App strategy? Want our honest opinion? You absolutely need them. Want to know why? Push notifications act as a friendly nudge to your App users that can not only remind them of your App, but they can inform them on new information, offer…
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Once you’ve finished designing your App’s appearance and have added content you’re ready to Publish to the Google Play and Apple App Stores. When filling in information about your App there are a few things to consider to help with optimising your App to increase downloads, also know as App Store Optimisation. To help you do this we’ve…
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