App Store Screenshot Guide: Creating Better App Store Screenshots 31 Seasonal Marketing Ideas Restaurant Marketing Ideas: 22 Tips from the Experts

Restaurant Marketing Ideas: 22 Tips from the Experts

We talk a lot here about marketing ideas for all kinds of businesses. Since many of our customers are restaurateurs, we’ll often focus on that industry specifically. We don’t claim to be experts on hospitality, but we know digital marketing. Still, when we’re researching pieces to post here, we like to check in with people…
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How to Market Your Business on Social Media – 3 Awesome Case Studies

How to Market Your Business on Social Media – 3 Awesome Case Studies

When it comes to the issue of social media marketing, businesses are beyond asking, Should we? The question is now, How do we? Plenty of experts have tried to answer this question with a social media marketing guide. While these have their place, there’s plenty you can learn just by looking at what other people have done. Facebook, Twitter, and…
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5 Apps That Prove There Literally Is an App for Everything Four Reasons Shoppers Will Download Your App

Four Reasons Shoppers Will Download Your App

Yes! You’ve finally done it: there’s a branded app with your name on it available for download on both the Apple and Google Play app stores. Breathe in this moment, inhale your effort and then exhale your success. Now, let’s go check out how many people are downloading this gem of commerce that you’ve released…
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When Push Comes to Shove: Push Notification Marketing

When Push Comes to Shove: Push Notification Marketing

Push notification marketing isn’t anything new, but it’s certainly come a long way. The first known push marketer appeared in 1879. Dr. Phineas Q. Snead would stand outside his office and literally shove passersby through the front door. Once inside, he’d treat the bruises he just created. This strategy worked for a time, until the…
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The Evolution of Your Website: How to Optimise It and Keep It Working For You

The Evolution of Your Website: How to Optimise It and Keep It Working For You

Websites used to be static things, sitting out on the internet waiting for some someone to find it. That’s no longer the case, though: the front and back-end design of a website has evolved way beyond that—not only is the content much more dynamic, but a website’s relevance (which determines search engine ranking) is, too. Maybe…
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Three Strategies to Build Your Brand Using Social Communities Rules of Engagement: Digital Marketing Tips for Building and Maintaining an Audience

Rules of Engagement: Digital Marketing Tips for Building and Maintaining an Audience

Digital marketing can be an exercise in contradictions. The internet provides companies with the tools to reach millions of potential customers for a fraction of the cost of more traditional marketing channels, and it comes with its own set of rules. Despite that ability to blast your message and brand out to the world in an…
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