How to Start a Digital Marketing Agency: 11 Key Steps

How to Start a Digital Marketing Agency: 11 Key Steps

A recent report by Marketing Dive and research firm Forrester claims that spending on digital marketing will hit $146 billion by 2023. This anticipated year-on-year average growth rate of nine percent suggests there are huge opportunities available for digital marketing agencies. The growth of the industry isn’t the only reason why starting an agency is…
Read More

How Technology Enables Parent Teacher Communication in 2020

How Technology Enables Parent Teacher Communication in 2020

A paper by the UK Department for Education and Skills explored the impact of parental involvement on a child’s education. The report highlighted several ways parental involvement, or a lack thereof, can affect a child. These include: In a child’s early years, the involvement of parents can have a significant impact on a child’s cognitive…
Read More

Customer Loyalty Programs – The Ultimate Guide + Examples for 2020

Customer Loyalty Programs – The Ultimate Guide + Examples for 2020

Having a core of loyal customers can be a great revenue stream for your business. That’s because on average, existing customers have been found to spend 31 percent more when compared to new ones. The question is, how can you encourage your new customers to become loyal ones? The most important thing is that you…
Read More

How to Start a Food Truck Business [a Practical Guide]

How to Start a Food Truck Business [a Practical Guide]

The food truck industry is booming. It’s predicted to expand by 20% in 2019. It’s a space where a growing interest in satisfying food and diverse cuisine is combining with innovative entrepreneurs starting up food trucks as a low-investment, dynamic and often experimental way to make their mark in the foodservice industry. But if you…
Read More

The 16 Best Podcasts for Small Business Owners

The 16 Best Podcasts for Small Business Owners

Podcasts are a great resource for small business owners looking for tips and strategies they can use to grow their business. They can also help people who want to learn how to start a business before taking the leap. Currently, we appear to be in a golden age for podcasts. In the UK, nearly 6…
Read More

The Ultimate Guide to Offline Marketing

The Ultimate Guide to Offline Marketing

Many new businesses look to online marketing to grow their business. There are good reasons for this: it’s cheap, highly targeted, and simple to get started with. However, offline marketing shouldn’t be ignored. This is especially true if your company has a physical presence, such as a spa or a cafe. The offline marketing tips in…
Read More

Easter Marketing: Everything You Need to Know

Easter Marketing: Everything You Need to Know

Easter offers a brilliant opportunity for businesses to engage their customers in some Springtime (and chocolatey!) fun. It’s eagerly anticipated by everyone, from schoolchildren to workers looking forward to their first long weekend of the year. In 2019, Easter falls on the 21st April. However, the date changes every year, so it’s worth keeping on…
Read More

Home Based Business Opportunities with No Startup Cost

Home Based Business Opportunities with No Startup Cost

There has never been a better time to start a free home-based business with no money. In this article, we’re going to look at some great home based-business ideas and how to start making money fast. We are going to assume some assets: a laptop, internet connection, phone and a place to sit and work….
Read More

St Patrick’s Day Marketing for Your Small Business: the Ultimate Guide The Ultimate Super Bowl Marketing Guide – How to Supercharge Your Big Game Marketing

The Ultimate Super Bowl Marketing Guide – How to Supercharge Your Big Game Marketing

The first Sunday in February sees Americans everywhere get together, eat some food and watch the big game. The Super Bowl is a major date in every American’s calendar – whether they usually enjoy American Football or not. This year, Super Bowl LIII (each game is numbered by Roman numerals) will take place on February…
Read More