Hotel Mobile Marketing: Your Guide to Mobilising Your Hotel

Hotel Mobile Marketing: Your Guide to Mobilising Your Hotel

The number of people using the internet on mobile devices has increased dramatically in recent years. If you own a hotel, it can be a good idea to have a mobile marketing strategy that targets these people. Here are four reasons why mobile marketing is so important for hotels. Internet usage on mobile devices began…
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What Is a Social Media Influencer (And How Do I Become One?)

What Is a Social Media Influencer (And How Do I Become One?)

According to the Global Digital Statshot from We Are Social and Hootsuite, an enormous 3.196 billion people actively use social media, which equates to 42% of the world’s population. That means with the right marketing strategy and digital campaign, you could reach literally billions of potential customers across the globe. When it comes to shopping…
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14 Cyber Monday Marketing Ideas to Boost Sales This November 7 Thanksgiving Marketing Ideas to Drum Up Business This Holiday Season

7 Thanksgiving Marketing Ideas to Drum Up Business This Holiday Season

The fourth-quarter is underway and marketers are scrambling to get eyeballs on their content. At this time of year, competition is at its fiercest and it can be extremely difficult to get noticed. But fear not, we’ve put together a list of meaty marketing tips for you to gobble up so that you won’t feel…
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The Most Popular Instagram Hashtags and How to Use Them

The Most Popular Instagram Hashtags and How to Use Them

When it comes to social media, Instagram has undeniably cemented itself as the ‘one to watch’ over the past few years. In a market so saturated with various platforms, trends, features and filters, it has continuously managed to reinvent itself to meet the demands of its audiences and to embrace each new trend head on….
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Black Friday by the Numbers: The Statistics Behind the Biggest Shopping Day in the World

Black Friday by the Numbers: The Statistics Behind the Biggest Shopping Day in the World

Black Friday is just a few weeks away, with shoppers and retailers everywhere gearing up for the event. Many have a love/hate relationship with it. On one hand, it can drive some major sales for businesses and customers can get some great pre-Christmas bargains. Yet, its popularity and size causes challenges for businesses as well….
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How to Create a Winning Business YouTube Channel

How to Create a Winning Business YouTube Channel

With three billion searches per month and 400 hours of video uploaded every minute, YouTube is the world’s second-largest search engine. For many business owners, it’s an ideal medium for marketing. Whether you’re looking to build your brand, find new buyers or educate your customers a YouTube channel may be the answer. A lot of…
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How to Start a Restaurant – The Definitive Guide

How to Start a Restaurant – The Definitive Guide

Starting a restaurant is a dream for some, who enjoy the aromas, ambiance, and atmosphere of the food industry. Running your own restaurant can be extremely rewarding. But it’s also hard work and involves a lot of preparation. There’s a lot of different things to get ready and consider. The success of your restaurant hinges…
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Geofencing – What Is Geofencing and How Does It Work?

Geofencing – What Is Geofencing and How Does It Work?

Have you been just about to step foot into your car for your commute home when your phone has buzzed in your pocket with a notification of what the traffic is like and how long your journey is expected to take? This is known as geofencing and is a marketing tactic that an increasing number…
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11 Halloween Marketing Ideas to Scare Up Sales This October