It costs a lot of money to open and run a restaurant. Sage puts the average startup costs for a new venue at $275,000, or $3,046 per seat. And the price gets significantly higher if you want to own the real estate. Unfortunately, not many people have that type of cash on hand. But there…
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If you want to create a successful app, it’s not enough to build a great product. You also need an effective mobile app marketing strategy. This guide will look at 19 practical mobile app marketing strategies you can use. It’s a comprehensive guide, but if there is a particular strategy you need help with you…
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Designing a website for your restaurant is tricky. But the best restaurant websites generally have some common features. They have high-quality images and other media. They are also easy to navigate, with menus and important links clearly accessible from all parts of the website. Importantly, they are as easy to view on mobiles as they…
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The food and drink industry is highly competitive. Great restaurant marketing ideas can help you stand out. The first step to successfully marketing your business is to create an in-depth marketing plan (you can see our guide here). This will help you define your brand and ensure you know what your restaurant marketing efforts need…
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Thinking about starting a mobile food business? A food truck marketing plan will help drive you to success. Foodies are always after new experiences and food trucks are a low-cost way to satisfy this demand. They are no longer just associated with anonymous roadside burgers. And they can be a good business model. A FoodTruckEmpire…
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Social media marketing has the reputation of being a way to get big results without having to spend on ads. The theory is that if you create great content and build your audience, you’ll attract followers organically. While this can be true, it doesn’t mean you should avoid ads altogether — advertising on platforms like…
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The increasing prominence of digital ad platforms means it is easy to forget about radio. But, if you’re looking for a way to reach the largest possible audience at a low cost, doing so would be a huge mistake. A 2019 Nielsen report found that radio reaches an astonishing 92% of adults every week. It…
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White label software and services are a great way for agencies or businesses to expand their offering. This can lead to increases in revenue and profits, as well as the opportunity to bring in new clients. Agencies that use white label products just need to focus on selling and marketing the product; the white label…
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There are many bar marketing ideas you can use to promote your bar or pub. These strategies can help with everything from attracting new customers to ensuring your existing ones keep coming back for more. In this article, we’ve gathered eleven of our favorite marketing ideas for bars and pubs. They include: Using social media…
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Facebook marketing for restaurants is continually evolving. While it was once a great way to reach a new audience by sharing posts, images and updates, changes to the site’s algorithm mean that organic reach — the number of people businesses can reach without paying — has dropped significantly. The good news is there are still…
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