Should I Make an App, Website or Both? Hotel Marketing Ideas: The Definitive Guide

Hotel Marketing Ideas: The Definitive Guide

It’s no secret that digital marketing has become a massive industry over the past decade or so. When it comes to the hospitality industry, and hotel marketing, this is particularly true. As more travelers make buying decisions online and brands like Airbnb receive 88 million visits a year, it’s become more important than ever before for…
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When Did Mobile Apps Become so Popular?

When Did Mobile Apps Become so Popular?

Today, we pretty much all use at least one mobile app a day. Whether it’s checking your bank account, placing a bet on the latest round of football fixtures, shopping for an outfit for your next night on the town or looking for directions to a restaurant, there’s an app for all of the above…
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Law Firm Marketing: The Definitive Guide

Law Firm Marketing: The Definitive Guide

As a law firm marketing might represent a new challenge. In the past, professional services were often exempt from marketing strategies. However, as the world has changed, competition has increased and globalization has introduced the need for legal firms to develop excellent marketing strategies. Customers have higher expectations. Advances in technology mean many people are…
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The Best Free Marketing Analytics Tools Available

The Best Free Marketing Analytics Tools Available

So you’ve got your website, you’ve developed and implemented your fantastic digital marketing plans through a combination of features such as link building, content production, social media and much more, but now you need to assess how well everything is doing. For most, the first port of call will be Google Analytics, and with its…
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6 Veterinary Marketing Ideas to Boost Business Today

6 Veterinary Marketing Ideas to Boost Business Today

Veterinary marketing isn’t just important for big businesses. It’s crucial for businesses both big and small to maximize the time they spend making money, rather than waiting for the next customer or client to walk through the door. And that applies to vets just as much as any business. Not sure how you can market…
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Display Marketing: A Quick-Start Guide

Display Marketing: A Quick-Start Guide

As a business owner or marketing professional working on behalf of a business, your aim is to get in front of as many eyes as possible and achieve those all important sales. If you have been considering the different online avenues available, you may well have come across the term ‘display marketing’, which is another…
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6 Features of a Great Video Marketing Campaign

6 Features of a Great Video Marketing Campaign

When it comes to things that are hot right now in the digital space, videos are right up there. With the fast-paced lives we all live, consumers don’t have time to read page upon page of content, yet a 30-second video is easily digestible and can leave a lasting impression. If you’re thinking of developing…
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5 Personal Trainer Marketing Ideas

5 Personal Trainer Marketing Ideas

We’ve covered how you can successfully promote your gym before – but those articles focused a little more on how gym owners might promote their services. If you’re reading this, chances are you’re a personal trainer who works 1:1 with clients to help them achieve their goals – a similar yet totally different type of…
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8 Skills Every Growth Hacker Should Master

8 Skills Every Growth Hacker Should Master

Have you heard of growth hacking but aren’t entirely sure what it means? Well hopefully after reading this post you’ll have a better understanding as well as knowing some of the key skills that every growth hacker needs to master to achieve success. First and foremost though, what exactly is a growth hacker? To put…
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